Target Twitter Users with TwitterHawk

twitterhawkNow that have determined businesses are able to use Twitter free of charge, we felt it appropriate to begin providing tools for you to take advantage of the medium.  Thus, we present TwitterHawk – a service-based website that auto-contacts twitter users based on their message content and location.

What the heck does that mean?

Let’s say you just opened a new coffee store in Queens and wanted to let people know about it. As part of your advertising efforts, you could setup TwitterHawk to search for things like “coffee near:Queens within:8mi” (of course you could simply search world wide if you are global).

We would then periodically (at a frequency determined by you) find twitter posts that mentioned coffee by users that are actually located within 8mi of Queens, and send them one of your pre-defined replies from you such as :

@cracksh0t Have you seen our new Coffee Shop in Queens?’ 

@loxly What is your favourite blend? We’ve just opened a new store in Manhattan and would love to know what you think’

How targeted is that?

Keyword targeted and location-based messaging, with some pretty advanced search options.  Pretty powerful stuff.  TwitterHawk even has Spamming restrictions in place.

The service is currently free while in beta, however, a paid service will be launched once the beta period is over. 

For anyone looking to target potential guests/clients, TwitterHawk could go a long way in getting that ball rolling.  

One Question
We do wonder, however, how the Twitter user will view a Twitter account that sends endless amount of similar messages.  Upon realizing what the account is set-up for, would you still be interested in following them?  Or does a natural, word-of-mouth, personalized message based model, similar to Dell’s, work better?  What do you think?

TwitterHawk

 

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One Response

  1. […] Target Twitter Users with TwitterHawk: Now that have determined businesses are able to use Twitter free of charge, we felt it appropriate to begin providing tools for you to take advantage of the medium.  Thus, we present TwitterHawk – a service-based website that auto-contacts twitter users based on their message content and location. […]

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