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How to use Twitter to mitigate a crisis

Planning, setting and managing expectations, establishing your message platform as well as aligning resources are essential to gaining the most value from your Twitter channel, and will help you be prepared for “what-if” scenarios.

iMEDIA  CONNECTION

Social networking as an online marketing tool

There was a time when many believed that social networking was just a fad that would only be used by the young, but as its popularity continues to grow it is becoming a major part of many companies’ online marketing campaign.

Social networking growing as an online marketing tool